Starting a Digital Marketing Agency was quite an adventure coming from a Technology Background

 

My Name is Marcel Sossou, at the time of writing this article i am 41 years old. I moved the US 23 years ago to pursue a bachelor of science in computer science and of what a rollercoaster ride it was. What i remember from 16 years working in corporate America, and consulting was that i had some a privilege to work with so many talented people who were kind enough to teach me a few things. Throughout the journey, i think what stuck with me most was how i was growing and learning to become a self starter, realizing how much more i would have to learn about life and working for myself. When i first started CxDesigns, i had no clients so naturally i got to work networking within the business community, online, building referral relationships and learning all at the same time. One of my inspiration and resource, was Design Rush who wrote an article about How to grow a Marketing Agency really helped scoping tasks and doing the things that have the most impacts as opposed to continuing to stretch myself thin. I hope you get read the article if you are in early stages of your journey. i would also recommend a few books that have been catalysts for how i choose to practice good marketing.

1. This is Marketing by Seth Godin

2. Inbound Marketing by Dahrmesh Shah

3. Positioning: The battle for your mind by Ries&Trout

I hope you find them to be as good of read and guide as i have.

I am also available by email, if you ever have any questions in your Journey

msossou@cxdesigns.io.

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